A luxury boutique hotel made with young entrepreneurs in mind. This capsule experience is 2020’s answer to fast-paced and demanding business trip lifestyles. The Seven’s branding is minimal with a singular, bold typeface and vibrant, abstract shapes inspired by the produce and flower market in Covent Garden. Printed on G.F Smith ‘Mist’, the hard working past contrasts with this luxurious stock and hotel’s high tech interior pieces.

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