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Give Blood #SitToSave

#finalyear #animation #campaign #editing #illustration #media #social

I created a campaign for Give Blood UK to encourage young people, aged 17-30, to give blood. By comparing giving blood to our everyday lives takes away the fear from the process. The key message is that it only takes 10 minutes to donate a pint of blood and that essentially, all you are doing is sitting. From this I created the hashtag #SitToSave.

Give Blood UK #SitToSave

I created a campaign for Give Blood UK to encourage young people, aged 17-30, to give blood. By comparing giving blood to our everyday lives takes away the fear from the process. The key message is that it only takes 10 minutes to donate a pint of blood and that essentially, all you are doing is sitting. From this I created the hashtag #SitToSave.

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