In this portfolio, the urgent climate emergency is addressed in a sustainability focused range for Chanel’s Spring/Summer 2021 collection. Consequently, this innovative product range aims at improving Chanel’s sustainability approach and transparency, whilst driving growth, market share and attaining a new customer segment, while simultaneously battling the consequences of the Covid-19 pandemic. If interested in the complete piece, it is also published in my account.
Fashion Means Business: Chanel Sustainable Range Plan
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