Graduate
London College of Fashion
BA (Hons) Fashion Visual Merchandising and Branding
Brand Development, Fashion Store Design In collaboration with the Visual Merchandising Team at Harrods, students were tasked to create a VM campaign proposal for the upcoming 175th anniversary. The concept ‘Forever Harrods’ proposed a collaboration with Cartier, to create a scheme which represented true timelessness. Greco-Roman themes were employed to complement Harrods’ identity as the temple of luxury whilst highlighting the eternal nature of Cartier’s gemstones.
Cartier x Harrods Interior Model
Interior Perspective #1
Cartier x Harrods Interior Model
Interior Perspective #2
Cartier x Harrods Interior Model
Interior Perspective #3
Forever Harrods Exterior Perspective
Cartier x Harrods Exterior Perspective
Forever Harrods Mood Board
Cartier x Harrods Mood Board
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