The FreeMasons Lodge, an abandoned building in my hometown; residing there for over 2 decades with rich history and secrets hidden behind its walls.
Wanting to preserve that valuable heritage, I created a luxury brand out
of the building; from logo design to colour palette, brand kit and brand world. Maison Lux, a luxury heritage hotel providing indulgent stays with cultural experiences. First ever, one of a kind hotel to open in Karachi, Pakistan.
final deliverables lux.pdf
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